Giftware
News is the leading publication in the giftware industry.*
Read monthly by over 26,000 subscribers, and with an approximate
passalong readership of an additional 50,000 readers, it
is the giftware industry's leading audited publication.
For over 30 years, independent and specialty giftware retailers
have relied on Giftware News for the latest in product information,
trends, merchandising ideas, trade show information, and
industry news.
Subscribers are serious professional retailers who have
been in business for an average of over 23 years,* and have
average annual sales in excess of $838,000.*
Unique in the industry with its tabloid
format, Giftware News gives retailers an abundance of information,
a wealth of product photography, outstanding graphic design
and high quality printing that all combine in a package
that is unmatched by any other giftware publication. In
fact, giftware retailers said, by a margin of nearly 3 to
1, if they could receive only one publication, it would
be Giftware News.*
Lively, informative articles written by
Giftware News' professional staff and selected knowledgeable
freelance writers, keep readers, attention and well-informed.
Articles are timed well in advance of buying cycles so that
retailers can make informed and planned purchasing decisions.
Regular departments keep readers up to date
information and news they need to be successful. In an independent
survey,* Giftware News was consistently rated as having
the best coverage of trends, new products, shows, display
ideas, industry news, and merchandising information.
*
Based on independent research conducted by
ResearchUSA, August 2005 |
